Are you stuck on the delight the customer merry-go-round?
New reasearch shows that the delight the customer approach to customer management is not as effective as just making it easy for them to do business with you.
New reasearch shows that the delight the customer approach to customer management is not as effective as just making it easy for them to do business with you.
Over the last 18 months or so, we have been working with an innovative client who has looked to their customers to co-create their business
In the customer loyalty survey process, one of the keys is to make sure that your survey addresses all of the product and service attributes
Any organisation that wants to build its business long term needs to listen to and act on customer feedback. This need to capture customer feedback
The on-line customer advisory panel is a relatively new feature in the market research business. Often, these panels are created by market research companies dedicated
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