B2B Marketing Automation Services
- Marketing Automation Campaigns
- Marketing Automation Implementation
- HubSpot Gold Partner
- Lead Nurture
- Lead Scoring
- Email Marketing
Marketing Automation: More Sales With Less Effort
Marketing automation is particularly important for B2B where sales lead times are long and there are typically multiple buying influences.
You know you need to “touch” the customer 9-11 times to deliver a sales conversation: would you rather do that manually, tying up your sales team or via automation.
Well executed marketing automation allows you to react in real time to prospect behaviour (email link clicks, website visits, page views, proposal views) and maximise lead conversion and sales.
With 20 years experience in B2B Marketing Automation, Genroe’s agency services will help your convert more sales.
Business Changing Marketing Automation
We work with you to automate the areas of your marketing process which will have the greatest impact on driving more sales.
- Nurture leads through the sales funnel using email marketing and without tying up expensive sales resources
- Alert account managers in real time when prospect behaviour indicates they are active in the buying process.
- Interleave automated communications, e.g. newsletters, with personalised sales team outreach for maximum conversion
- Provide the sales team with prospect insights so they can craft more effective sales processes.
- Integrate LinkedIn, Facebook and Google Ads campaigns with automated email lead nurture and activation
- Add chatbot and webchat functionality to deal with routine queries quickly and efficiently for the customer but then hand off sale opportunities in real time to your sale team
HubSpot Gold Partner: Marketing Automation Expertise
As a HubSpot Gold Partner we have the tools and experience to help you quickly get the most from this sophisticated marketing, sales and support automation tool set.
- Marketing: Create and manage content, capture leads, and nurture them until they're qualified and sales-ready.
- Sales: Engage potential buyers, demonstrate the value of your offering, and close deals.
- Service: Automate customer issue resolution and deliver an experience that turns customers into promoters.
Get Started Now
Contact us now to get moving on automating your marketing and sales processes.
- Best Practices and Quick Wins: we have demonstrated quick win approaches for B2B applications. You can be up and running in just days.
- Automation Design Workshops: Deeper dives into the marketing and sales journey to build systems and content at each stage of the buyer journey.
- Measurable Leads and Customers
- Integrated Sales and Marketing Systems: Mixing sales and marketing delivery and content so your sales and marketing team work even closer together.
Absolutely have loved working with Genroe & the CustomerGauge team. They have been very supportive, above and beyond compared to any other business I have ever worked with
David Schekoske
Iron Mountain
The Genroe team helped us develop the strategy, systems and execution to go to market. Genroe are a very professional and supportive partner. The methods, systems and project management practices all work well to keep the project on-track.
Mark Burgess
Burgess Systems Consulting
I had a proposal which I needed to present to the CEO of our group, who without speaking with Adam or anyone at Genroe said, “How long did you guys talk this is super detailed, this is exactly what we need, go ahead”.
Michael McGough
One by Llama
Get Your Free 30 Minute Marketing Automation Review
A 30 minute review of your strategy and goals with a marketing automation expert.
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Contact Us
- info@genroe.com.au
- +61 2 9191 4700
- Book a Meeting
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Level 33, 264 George St
Sydney, NSW 2000
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